Category Archives for "Competitive Strategy"

Value or Low Price?

M Dana Baldwin, Senior Consultant Do you know what your customers really value?  What are they willing to pay for that you can bring to the market place?  What is important to them that you can provide?  Does this give you an advantage in the environment in which you work?  Can you use this advantage to […]

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Innovation and Strategy

  These two words go together sickeningly often.  Every buzz-word spouting bozo tends to refer to themselves as “inspiring strategic innovation” or “working on innovation strategy”.  But these words have very specific meanings, and, when it comes to strategy, there is innovation that will be strategic, and innovation that will not be. To begin with, […]

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