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Monthly Archives: August 2014

Innovation and Strategy

  These two words go together sickeningly often.  Every buzz-word spouting bozo tends to refer to themselves as “inspiring strategic innovation” or “working on innovation strategy”.  But these words have very specific meanings, and, when it comes to strategy, there is innovation that will be strategic, and innovation that will not be. To begin with, […]

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Customer Loyalty — Is it Your Company’s Priority?

By M. Dana Baldwin, Senior Consultant This article was previously published in Compass Points in November 2007 Most companies advertise their loyalty to their customers, but how many really are as loyal as they profess to be? What specific actions have they committed to which will build true customer loyalty? How is customer loyalty really measured? Where […]

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